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The Magic Slab is a curated, conceptual project and template for ice cream shop owners. It was created to help dessert shop owners and other small food service businesses, by creating a an interactive online experience to foster brand loyalty and increase in-store consumers.



Web Design  


The Challenge

The Magic Slab, a new ice-cream shop concept, aims to provide a unique experience for its young adult patrons.

The Magic Slab hopes to attract customers with its old-fashioned flavor and small boutique atmosphere, while providing customers with a personalized user experience.

The Plan

For this ice cream shop, our plan was to create a website template that would engage local customers by showcasing the shop's unique flavor combinations and by providing an online experience that mimics the in-store atmosphere.

Wireframing and Structure

  • Template Structure Planning
  • Page Breakdown and Segmenting
  • Industry Analysis
  • User Interface Planning and Design
  • Responsive Web Design Planning

The Results
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"Brilliant design, interactive, catchy...love it!"
Template Review
The Magic Slab
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Let's get to work.